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When you’re watching TV, how often are you solely focused on just that one screen? If you’re like a lot of us, even as the television continues to play, you’re constantly reaching for your phone, glancing through social media feeds, responding to notifications, or engaging with live updates and comments....
Imagine you’re a child suddenly facing the daunting reality of a cancer diagnosis. Around you, a devoted team of doctors, nurses, and specialists work tirelessly, equipped with the latest treatments and research to provide the best care possible. Their efforts are amplified by a large community of cyclists, pedalling to...
Transparency in business is a strategic imperative. Consumers and employees are demanding greater openness, making authenticity and accountability all the more pronounced. This leads to trust and loyalty, which are essential for long-term success.   The Role of Transparency in Modern Business Transparency leads to trust between a business and...
In an era when consumers are increasingly driven by values, creative campaigns with a cause take centre stage. They weave the fabric of social responsibility into brand narratives with powerful messages and transformative experiences.   The Power of Purpose-Driven Marketing Consumers expect brands to advocate for social or environmental change....
Francesca Désulmé is a strategist at karmadharma with expertise in helping clients bridge the gap between business goals and marketing outcomes. She’s at the forefront of creative marketing tactics and data-driven insights, ensuring every campaign reaches its intended audience with measurable impact. Let’s explore how Francesca leverages Key Performance Indicators...
Go behind the scenes at our annual retreat! Discover how we combine bonding, strategic planning, and our People & Culture services to forge a stronger, more cohesive team.